Tag: Digital marketing

Common SEO Mistakes – Errors To Avoid

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More than often, we come across webmasters who have been employing wrong SEO techniques…unknowingly. It is also common to find webmasters who are ignoring some important SEO elements for the lack of knowledge. With so much going on in the SEO industry, it is crucial that we have a list that can be used as a reference by webmasters. This is an attempt to list some of the most common SEO mistakes people are making. We shall update the post regularly and make sure that we cover all the new SEO mistakes we see are being...

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SEO 5S: Japanese Management Principles For Effective SEO

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5S is a Japanese tradition of workplace/household management. It is a list of five Japanese words – seiri, seiton, seiso, seiketsu, and shitsuke. When transliterated in English, they all begin with a ‘S’ and hence they are termed as 5S. I had always known these principles but I never paid much attention to it until a few days ago. While I was at a local store, I saw a poster highlighting the 5S principle of management and I found that the principles hold true even in our search engine optimizaton projects....

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Local Business SEO: Target Right Audience For A Better ROI

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ost of the businesses these days are unable to get promised ROI on their search engine optimization campaign. A part of the reason is they are unable to target the right audience effectively. While setting-up a SEO campaign, it is always crucial that we pick out the keyword phrases that can bring in the most targeted and relevant traffic which would convert and provide ROI. In order to secure relevant traffic that would be interested in your product or services, here are few simple tips and tools you can use. Optimize...

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Using ‘User Feedback’ To Improve Your SEO Campaign’s ROI

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Like any other marketing campaign, the goal of a SEO campaign is to provide good ROI. While obviously keyword selection and proper implementation of SEO techniques is crucial for SEO success, the ROI depends on how you capitalize the SEO traffic. An important tool for improving your ROI is ‘user feedback’. What Is ‘User Feedback’? KindOfDigital.com has the most appropriate and educating definition where it mentions that a ‘user feedback’ is – A specific type of user-generated content: that created as a response to...

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Hit by EMD Update? 6 Things You need to Do Right Away

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There was a minor weather report indicating how Google penalized so-called low-quality EMDs. Matt Cutts indicated this in a tweet that was sent on 28 September 2012.  He said it was a minor update and would affect just about 0.6% of English-US search queries and it was not related to Penguin/Panda in any way. Though the update was supposed to be minor (as suggested by Matt Cutts) but it turned out to be quite a massive update concerning affiliate sites and for most webmasters who relied on their domain power to rank....

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8 Tips To Make Your Blog Popular And Loved By Google

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To taste blogging success right from the very beginning, make sure your blogs are fabricated in a perfect Google-friendly style. Obviously, you need to prepare for strong ground-work solely in tune with the set criteria of Google. You definitely want all your efforts in the form of blog to be loved by Google and you can easily do that by being versed about website behavior. Now, you might be curious to understand what is really meant by the concept of website behavior. Well, to put it in real simple words, it is...

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