Tag: Google updates

Landing Page: 12 Tips To Minimize Errors And Improve Conversion Ratio

Written by munmin on . Posted in Digital Marketing. Leave a Comment

o there is nothing wrong with your SEO campaign and the traffic you are getting. It is just that your landing page sucks! More than often, I come across landing pages that are not carefully crafted. As such, they cause great loss to their conversion potential. I have helped several clients fix their landing page for a better conversion ratio and securing better ROI. In most cases, the mistakes were obvious issues that anyone could easily identify. To make it easier for everyone looking to develop or modify a landing,...

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Local Business SEO: Target Right Audience For A Better ROI

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ost of the businesses these days are unable to get promised ROI on their search engine optimization campaign. A part of the reason is they are unable to target the right audience effectively. While setting-up a SEO campaign, it is always crucial that we pick out the keyword phrases that can bring in the most targeted and relevant traffic which would convert and provide ROI. In order to secure relevant traffic that would be interested in your product or services, here are few simple tips and tools you can use. Optimize...

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Using ‘User Feedback’ To Improve Your SEO Campaign’s ROI

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Like any other marketing campaign, the goal of a SEO campaign is to provide good ROI. While obviously keyword selection and proper implementation of SEO techniques is crucial for SEO success, the ROI depends on how you capitalize the SEO traffic. An important tool for improving your ROI is ‘user feedback’. What Is ‘User Feedback’? KindOfDigital.com has the most appropriate and educating definition where it mentions that a ‘user feedback’ is – A specific type of user-generated content: that created as a response to...

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How Google Hummingbird Affected Our Local Search Results?

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We saw a lot of fluctuations in local rankings in last one and a half month – towards the end of August and the whole of September. Though there was no official confirmation from Google about any updates back then, it is now more understandable why we noticed such changes. The reason – well, it is the new Google search engine algorithm update named Hummingbird. What Bird? Did You Say Hummingbird? What Is That? Yes, you read it right the first time. The new algorithm update is called Hummingbird. Apparently, Google...

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Hit by EMD Update? 6 Things You need to Do Right Away

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There was a minor weather report indicating how Google penalized so-called low-quality EMDs. Matt Cutts indicated this in a tweet that was sent on 28 September 2012.  He said it was a minor update and would affect just about 0.6% of English-US search queries and it was not related to Penguin/Panda in any way. Though the update was supposed to be minor (as suggested by Matt Cutts) but it turned out to be quite a massive update concerning affiliate sites and for most webmasters who relied on their domain power to rank....

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8 Tips To Make Your Blog Popular And Loved By Google

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To taste blogging success right from the very beginning, make sure your blogs are fabricated in a perfect Google-friendly style. Obviously, you need to prepare for strong ground-work solely in tune with the set criteria of Google. You definitely want all your efforts in the form of blog to be loved by Google and you can easily do that by being versed about website behavior. Now, you might be curious to understand what is really meant by the concept of website behavior. Well, to put it in real simple words, it is...

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