Tag: Search engine optimization

The Best Linkbuilding Tip Ever – “Don’t Build Links, Earn Them!”

Written by munmin on . Posted in Digital Marketing. Leave a Comment

The SEO space is all flooded with news and articles about how linkbuilding is all a thing of the past. Any attempt to manipulate the SERPs, either through buying links or creating spammy links, is going to be flagged sooner or later and your website is going to suffer. In such a space where algorithms keep changing so often, what is the best way to build links? The answer is simple – Don’t build links, earn them! How Do You Earn Links? A simple answer would be – avoid using any link-building tool. Go manual...

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5 Attributes Of A Good Meta Title Tag

Written by munmin on . Posted in Digital Marketing. Leave a Comment

Meta title tag is one of the most important element of a webpage and a key location to reflect your target keyword(s). That being said, I see people crafting meta tags that are spammy and are not quite what is required. While you need to reflect the keywords in the Meta title tag, it doesn’t mean you need to stuff it with your keyword(s). Making it unnatural and spammy is the worst thing you can do to a Meta title. This would destroy your rankings in longer run. This would result in lower click-throughs for your...

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Good SEO Vs. Bad SEO – A Good SEO Preaches What Is Right

Written by munmin on . Posted in Digital Marketing. Leave a Comment

Today I came across a website that was in a real messed-up situation, from SEO perspective. The webmaster was constantly falling off in Google rankings. His website’s search engine visibility has been going downhill since August 2013. “Even after working on the website for so long, my SEO company was unable to get it back in rankings” – he said. On evaluating the website, I found that it had a heck lot of unnatural backlinks pointing to it, we are talking in volumes of over 5,000 per month. On talking...

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Still Ignoring Image ALT tags? Use Them Now

Written by munmin on . Posted in Digital Marketing. Leave a Comment

They say – ‘A picture is worth a thousand words’. This is true! But is it from a SEO perspective? Not really. While carefully placed images can increase conversion and make the page look better, it doesn’t benefit SEO as such. Search Engines cannot easily crawl and understand the images. This makes it quite impossible for a search engine to rank a website for relevant keywords if the website only has a few images and not enough text content. This is where Image ALT tags can help. What Are Image...

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Using Customer Feedback As User-Generated Content In SEO

Written by munmin on . Posted in Digital Marketing. Leave a Comment

We have already covered how user feedback can help improve ROI of a SEO campaign. If you haven’t already read that post, I would recommend that you read it now (read the post here – Using User Feedback To Improve SEO ROI). The idea promoted by the post was to collect as much feedback from your visitors as possible. The post also emphasized to provide a fair opportunity for your website visitors to send you a feedback at any stage of their visit. This feedback was then to be used for improving visitors’...

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Common SEO Mistakes – Errors To Avoid

Written by munmin on . Posted in Digital Marketing. Leave a Comment

More than often, we come across webmasters who have been employing wrong SEO techniques…unknowingly. It is also common to find webmasters who are ignoring some important SEO elements for the lack of knowledge. With so much going on in the SEO industry, it is crucial that we have a list that can be used as a reference by webmasters. This is an attempt to list some of the most common SEO mistakes people are making. We shall update the post regularly and make sure that we cover all the new SEO mistakes we see are being...

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