Tag: Technical seo

SEO: Why I Have Moved Beyond Keywords (And You Should Too)

Keyword, keyword rankings, keyword density. Sounds familiar? If you have to do anything with SEO, and you have not been living under a rock for the last decade, you are sure to know these terms. Now you may ask – ‘Hey Adi? What’s wrong with this? Why did you take the time to write a post against such an established convention?‘. And I will politely say – ‘Well Sir, it is 2016, and I thought I would give you a wake-up call just in case you have been napping still.‘ To understand where I am coming from, you got to...

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Google Update: Make Your Website Mobile-Friendly before April 21 to Avoid Traffic Loss

Is your website responsive or mobile-friendly? If it isn’t, well, you better get to work. Google, in a post on their Webmaster Central blog, announced that they will be rolling out a major update to search results. From 21 April, websites that are mobile-friendly will start ranking higher than those that are not. Google has been warning website owners to get mobile-friendly for quite some time. Now they have decided to take it to the next level. Google uses more than 200 ranking signals to determine how to rank pages....

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Don’t Ignore SEO In Your [Small Business] Digital Marketing Campaign

Digital marketing is the most effective way to approach your target audience in this day and age. Small business owners have already realized that and more and smaller business owners turn to a digital marketing agency for improving their business’s audience reach. Digital marketing is such a huge term that encompasses a lot of different components – like SEO, PPC, local optimization, social media optimization, and social SEO. As the idea of digital marketing and its components is increasing, the small business owners...

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Does Google Adwords Impact Organic SEO Rankings?

Most of the offline businesses often wonder whether using Google Adwords affect SEO or not. Since last month, I have had 4 emails asking less or more the same question. Their question was – Does Google Adwords Impact Organic SEO Rankings? To make it easier for me as well as future clients, I have decided I will create this post and share it with all my clients and future clients. Does Google Give Preferential Treatment For Adwords Advertisers? What is your take? Do you think Google is biased and gives preferential...

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Revivify Your SEO Campaign In 7 Easy Steps

The primary source of traffic for most of the websites in search engines. The Forrester Research report of last year clearly shows that search engines are #1 traffic source for webmasters. SEO is the art of optimizing the website for better search engine rankings. The aim of an SEO campaign is to improve your website’s traffic reach. But yet, blatant SEO (by just building links and pumping out content) is not good. The ultimate goal is to sell your product and services and gain conversions. For doing so, you need...

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How To SEO A Single Page Website

Is it possible to SEO a single page website? Yes, indeed and here is how you do it. One of the deciding ranking factors is the thickness of a website and the number of unique and interesting content pages that it has. However, ranking a website with just a single page is also possible. Have you seen a single-page website before? I believe you have (if you browse enough and are into discovering new stuff) but in case you haven’t; have a look at the Delhi Timeline website. The look and feel are simply awesome and yes,...

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